The ‘Swade-’ Stevia Start-Up You Should Know About

The trend of sugar-reduction has spilled into the Indian FMCG industry as well-direct consequence of growing health-consciousness and cases of obesity, diabetes and cardiovascular diseases in the country. When acquaintances Swati Pandey and Manish Chauhan quit their big shot Investment-Management jobs at Singapore and London respectively to embark on a joint venture in their homeland, their vision was to enter the B2B market with a low-calorie sugar-subs-ute for F&B companies.